Iga Kopiec

Creative Lead & Graphic Designer at 409 Co
Likes to explore places and to observe the world around. Stepmother to all dogs and cats that she encounters, she deeply cares about all animals’ welfare and helps them when she can. Loves design and it’s hidden powers.
Connect
available for:
freelance projects
Krakow, Poland
Featured Note:

read more

What motivates your work?

I believe good design can be a silent advocate of important issues. Whether it is a charity or a business I support, giving it a visual voice is empowering. I find it very motivating to see that my work communicates its message to people and it makes a desirable change. Sometimes the source of motivation comes from a problem that exists already, like a client’s request or a social/environmental problem that needs to address. Other times it also comes from a simple inspiration, with no particular reason - a need to express something on a paper or a screen.

Favorite Projects:

Favorite Projects:

No items found.

What does your creative process look like?

I like to adjust my creative process to each project. Usually, I start with understanding the problem I’m solving as a designer. Whether it’s a rebranding or t-shirt illustration, I want to understand the objectives of the project, the purpose, motivations that stand behind, and to whom it is addressed. With that information, together with the team we do brainstorming sessions that can come in all shapes and forms - can be verbal, visual, etc. The result lays a great base for diving deeper, where creativity meets all the requirements and limitations of the project objectives. That’s one of the most interesting parts where I need to let my imagination roam free, but within the boundaries of a frame, I’m working in. As the project is produced, we discuss it through the team, iterate and revisit initial objectives. The stage of receiving and working with feedback can be tricky but it is essential for me to satisfy all the parties involved in the project. Seeing my and my team’s work being implemented and sent into the world is always an exciting part where happiness mixes with reflections on the whole process.

Is there something you've dreamed of doing for a long time?

I’ve always wanted to do a self-initiated project that could help a particular cause that I support, like animal welfare or human rights-related topics. Being in a Collective that dream finally could come true and our project helping out Koalas is coming live very soon!

What creative tool can you not live without?

Pencil and paper. Oh, and the pencil sharpener is pretty handy too.

Past Projects:

Past Projects:

No items found.